The Project for Excellence in Journalism (PEJ), an arm of the Pew Research Center directed by Tom Rosenstiel, has a new report out on "How the Presidential Candidates Use the Web and Social Media." Let me save you some time, in case you just don't have the stamina for a 33-page report on the two campaigns' use of their website blogs, Facebook, Twitter and YouTube and the level of social media response that usage generated over a two week period in early June: Their use of these tools is highly controlled and generating a relatively weak response. Here's how PEJ puts it: In theory, digital technology allows leaders to engage in a new level of “conversation” with voters, transforming campaigning into something...