Voter File 2.0: Catalist, Democratic Tool
05/09/2008I'm in a breakout session at the New Democratic Network's daylong conference on "New Tools, New Audiences," listening to Vijay Ravindran, the CTO of Catalist, talk about web 2.0 and its development of an "Enhanced Voter File." As usual, these are my rushed notes, and at best a good paraphrase of what was said, not direct quotation. The traditional voter file, which is collected by state bodies, is just name, contact info and party registration, and past voter behavior. The enhanced voter file, something that Democrats, Republicans and sometimes other organizations build and maintain, contains commercial data, census data, historical information about your behavior, and specialized data (like lifestyle choices). (Vijay notes, later in the Q&A, that this kind of data is...