December 10, 2011
After the 2008 presidential election, the Obama for America political machine that carried Barack Obama to the White House went through its own transition, eventually emerging as a semi-independent arm of the Democratic National Committee called “Organizing for America.” Many people thought OFA would be Obama’s secret weapon, an internet-powered grassroots army that could push Members of Congress from below while Obama used the more traditional bully-pulpit powers of the presidency. The reality, as we all know now, was a lot more complicated.