June 15, 2006
While most businesses and non-profits hungrily try to build their email lists, there’s one group of people who paradoxically seem to want fewer chances to engage their customers, not more. That is, Members of Congress. You’d think most offices would view the in-rush into their in-boxes as the opportunity to collect hundreds of thousands of valid addresses of voters they could in turn contact and develop a connection with. But no, they’d rather make it even harder for you to e-mail them. Details here. The good news is that some members aren’t signing up for the new program. Perhaps we could build a white-list of same and give them some recognition for being more open?